What we can learn about customers from the bizarre economics of Pokemon Go

The price of Pokecoins is abnormal. What could it mean?

Pokecoins are the in-game currency in Pokemon Go, used to buy gameplay and aesthetic items. Pokecoins can be earned in-game or bought for real-world money. Below is a screenshot of the Pokemon Go Shop. Which of the six options do you think is the most economical?

Which option is the best value?